BEST OUTDOOR NETWORK

MOP 2025

MOP, one of the biggest media agencies from Portugal, launched its new institutional campaign, “For the biggest brands, the best outdoor network,” highlighting its position as Portugal’s leading outdoor advertising network. The campaign celebrates MOP’s long-standing partnerships with top national brands across multiple sectors, emphasizing the trust and collaboration that have driven its growth.

All of this while playing the game, "Guess the brand".

The campaign spans TV, digital, print, and MOP’s own outdoor media, showcasing the network’s ability to tackle any creative or strategic challenge in out-of-home advertising. It also highlights MOP’s innovation in product offerings, digital investment, and audience-focused planning, reflecting its commitment to delivering flexible, professional, and impactful solutions for clients.

Creative Director - João Miquelina

Creative Director - Diogo Stilwell

Art Direction - Vasco R. Cunha

Copywriter - Manuel Stock

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